Lifetime Value (LTV)
Lifetime Value (LTV) or Customer Lifetime Value (CLTV) is the overall value of a client to a company throughout the course of their relationship.
Recommended benchmark: 3x CAC
Why RevOps is Changing the Tech Growth Strategy
Does your company have a RevOps department? Read on to learn about the benefits of having a revenue operations strategy in place.
Fundraising in Uncertain Market Conditions: A US and European Perspective
As we encounter new market conditions, startups are left wondering how they are going to survive. Read our VC interview to hear their first-hand advice.